Press What’s news at AbelsonTaylor Group
Select category
AbelsonTaylor Group Debuts Full-Services Media Operation AT Activate
MM+M editor Larry Dobrow talks to the media minds behind AT Activate, AbelsonTaylor Group’s latest business unit. “Activate arrives at a moment when a robust health-media capability is on the verge of becoming a must-have for agencies of even modest scale. As Hunter noted, clients under pressures of their own – budgetary, administrative and more – crave a more streamlined relationship with their agency partners. A dedicated media offering signals that a firm’s promises about being a one-stop shop are more than just facile self-branding.”
Read more at AbelsonTaylor debuts full-service media operation AT Activate (mmm-online.com).
Media Contact:
Recent Posts
As Bluesky continues to grow, opportunities abound for pharma brands
With over 30 million users, Bluesky Social is quickly gaining steam. Associate Director of Engagement Helen Hoye recently spoke to...
In the News Read more As Bluesky continues to grow, opportunities abound for pharma brandsBridging the gap in pharma marketing: Connecting pharma, HCPs, and patients for better communication
In MedAdNew’s bulletin, PharmaLive, Lynnette Hunter, EVP-Director of Client Services, offers a five-step approach to connecting pharma, HCPs and patients...
In the News Read more Bridging the gap in pharma marketing: Connecting pharma, HCPs, and patients for better communicationPrioritizing Mental Health
Prioritizing mental well-being can transform lives and careers. Read VP, Account Director Jeremy Vannatta’s story in the March 2025 mental...
In the News Read more Prioritizing Mental HealthConnect with us
Find out what's top of mind for the people reimagining health and wellness advertising.