Press What’s news at AbelsonTaylor Group
Select category
Six steps to navigating the future of pharmaceutical advertising
Terence Prudhomme, Senior Media Director for AT Activate, discusses six steps to optimizing the evolving media landscape for pharma advertisers to communicate effectively to audiences across the full patient journey. https://www.pharmalive.com/six-steps-to-navigating-the-future-of-pharmaceutical-advertising/
Media Contact:
Recent Posts
How will medical marketing’s DE&I efforts fare in 2025?
Antonio Rivera, director of engagement at AbelsonTaylor Group, discusses how as AI becomes more embedded in healthcare and marketing, it...
In the News Read more How will medical marketing’s DE&I efforts fare in 2025?Social Media Marketing Trends 2025 Report
Thenetworkone just released its annual industry resource on social media trends, including expert insights from AT Group’s Associate Director of Engagement...
In the News Read more Social Media Marketing Trends 2025 ReportAn Indie POV on the Omnicom-Interpublic Merger
AT Group President Jeff Berg recently joined MM+M’s Jack O’Brien to discuss the future of the medical advertising industry in...
Read Press Read more An Indie POV on the Omnicom-Interpublic MergerConnect with us
Find out what's top of mind for the people reimagining health and wellness advertising.